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Frontiers in Social Sciences DOI: .

Contemporary Communication and Audience Development for Regional Chinese Opera

作者: Han Yuchen 单位:Xinxiang University

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发布时间: 2026-08-18 总浏览量: 23

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Abstract

Regional Chinese opera has developed distinctive artistic forms based on local dialects, vocal styles, and regional ways of life, and its continued survival and development depend on a stable audience. Digital media have expanded the reach of Chinese opera but have also created problems such as fragmented content, inadequate artistic interpretation, and difficulty converting online attention into theater attendance. Regional Chinese opera should establish a differentiated and tiered system of content provision that connects stage performances, school education, community activities, and online communication. It should also improve audience-data management and outcome evaluation, gradually developing a pathway through which audiences progress from initial exposure to aesthetic understanding and sustained participation.

Key words: regional Chinese opera; arts communication; audience development; digital media; Chinese opera education

参考文献 References

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[3] Zhao, P. S. “Exploring the Innovative Transmission of Regional Chinese Opera through Social Media” [J]. Journal of Jianghan University (Social Science Edition), 2017, 34(5), 81–87. 

[4] Ni, H. “New Approaches to the Transmission of Traditional Chinese Opera in the New Media Era: The Cantonese Opera Film White Snake as a Case Study” [J]. Journal of Xinyang Normal University (Philosophy and Social Sciences Edition), 2022, 42(5), 100–105. 

[5] Jiang, Y. X. “The Cultural Ecology and Transmission Pathways of Traditional Chinese Opera in the Social Media Era” [J]. Theatre Literature, 2022(2), 4–10. 

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