Transforming Traditional Cultural Elements in the Development of Cultural and Creative Products

摘要

Abstract

Traditional cultural elements provide an important foundation for the cultural value and differentiated characteristics of cultural and creative products. Some products currently suffer from arbitrary combinations of symbols, inadequate cultural interpretation, disconnection between function and form, and repetitive product categories. Cultural and creative product development should establish an integrated process connecting cultural-resource research, meaning extraction, design translation, prototype testing, and market feedback. It should coordinate cultural research, product design, manufacturing techniques, and consumer demand while improving cultural review and intellectual property management. These measures can enhance products’ cultural accuracy, practicality, and capacity for continuous development.